GDO helps Global Manufacturer save money through intelligent print purchasing
Pollards work with a global manufacturer of industrial machinery with a turnover of $1.9 billion per annum. They were experiencing problems controlling costs and stock levels for their technical & marketing literature which was produced in multiple languages and updated on a regular basis. This resulted in negative feedback from their distributors who need these brochures to sell their products.
Using Pollards’ GDO software solution, Pollards used the MIS reports to undertake a detailed audit of their usage patterns to identify the most effective way of ordering and managing their print. The report helped identify the following information:
- Literature that could be re-designed and standardised across different countries
- Literature that could be re-engineered to a more cost effective format
- How often artwork was updated
- Usage patterns across different products and countries
- Materials that could be standardised across countries and products
By implementing GDO, we were able to exceed all service and performance objectives and reduce print costs by 30% by consolidating their print activity into larger print runs and storing the material in our warehouse. Utilising our pick and pack service meant that materials could be called out of stock immediately which dramatically reduced their lead-times and meant dealers always had stock available.
Because the system is so easy to use and can be scaled up or down to meet different requirements they have also used GDO to manage smaller projects such the ordering of business cards and merchandise for both individual offices and across different countries. This has enables them to save time, money and control their brand.